upn-taipei news-bicycle-2012-6-23-02-Dahon and Superman Take Flight into Exciting Summer Promotions

Dahon and Superman Take Flight into Exciting Summer Promotions Duarte, California, June 22, 2012 - Dahon, the world leader in folding bicycles teams up with Warner Bros. to promote the movie studio’s newest home videos, Superman vs. The Elite and Dr. Seuss’s Green Eggs and Ham and Other Stories in exciting promotions that will run across television, print and online media this summer. A sweepstakes for Superman vs. the Elite launched at the beginning of this month and will remain open for entry through July 6, 2012. Grand prize winners will take home Dahon’s revolutionary new Jifo while television advertisements for Dr. Seuss’s Green Eggs and Ham and Other Stories began airing this week in the US. Participants of this sweepstakes will have the chance to win the compact Curve D3 from Dahon. Contest entry will remain open until July 16, 2012. Dahon has also paired up with Nikki Sixx, an American musical artist and lead bass guitarist for Mötley Crew for an on-air promotion with the rock star’s radio show, Sixx Sense with Nikki Sixx. An avid Dahon fan, Sixx will give away ten Mu P8 folding bikes, one of Dahon’s most popular models, to ten lucky callers beginning June 25 through July 1. Another promotion based in Belgium is in collaboration with Colgate. The European-based promotion will give away a Dahon Eco C7 as part of a sweepstakes drawing to help raise awareness for the importance of oral hygiene. # # # About Dahon In 1982, Dahon ignited the folding bicycle revolution with the introduction of the Dahon folder, the forefather of most modern-day folding bicycles. Today, Dahon is recognized as their world leader. Spearheaded by the guiding principles of innovation, reinvention and technological leadership, Dahon is committed to creating quality product experiences and green mobility solutions for people leading active, environmentally friendly lifestyles. It is headquartered in California with offices, factories, cooperating assembly plants and distribution partners throughout the world. For information please contact: International Christina Wamser Tel: +49-6032-3459-20 E-Mail: christina.wamser@itms.com